Thursday, July 29, 2010

Real Time Search v/s Traditional Index or Library Search - Why You Cannot Ignore Social Media From Your Online Marketing Strategy?

We all are aware of the fact that the search engines index websites and display the list of ranked websites on the search result pages according to the searcher’s query keyed in the search box.

But , since 2009 the social media sites are the most populated websites on the web and nearly all the netizens log in and visit some or the other social media site like twitter, facebook, youtube, myspace, linkden, or some blog according to their preference to get the latest updates related to a person, place or post atleast once a day.
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Monday, July 26, 2010

About Measuring ROI Of The Various Forms Of Search Engine And Social Media Marketing

A lot has been spoken about the fact that online marketing is getting priority in the marketing strategies and budgets of the SMEs as well as Fortune 500 companies. It is true that the online behavior of the people is evolving and there is an exponential increase in the no. of people buying online, making online reservations for travel, hotel bookings and searching for information and updates on search engines. Social media sites also have become the source for real time search results.
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Thursday, July 15, 2010

BlueGlass LA, A Unique Conference On Digital Marketing - Featuring renowned industry speakers on Search Marketing, Social Media, and Entrepreneurship.

Last month four well-known marketing companies announced a merger into one new agency known as
BlueGlass Interactive.
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Sunday, July 11, 2010

Search Marketing A Valid Career Choice

If one fine morning you go to your parents and tell them that you have decided to be a search marketer then it is quite likely they will expect a detailed explanation about what this career choice is all about and what will the future be like a few years down the line.

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